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When Is the Right Time to Sell (or Hold) Your Startup Tokens?

IInvesting in startups is a long-term strategy.

But many investors ask themselves: “When is the ideal moment to sell my tokens? Or is it better to hold them longer?”
In this article, you’ll understand the possible scenarios and how to make smart decisions about the assets you’ve acquired through iSelfToken.

⏳ Understanding the Natural Lifecycle of a Startup

Startups go through different development stages: ideation, operation, traction, scale, and eventually, liquidity (such as acquisition or IPO).
The value of tokens tends to grow as the startup advances — but there are also risks.

💡 When Should You Consider Holding Your Tokens?

  • The startup is experiencing consistent growth;
  • It is reaching key milestones, such as increasing customers, revenue, or securing larger funding rounds;
  • You believe in the startup’s mission and team;
  • The liquidity scenario (future sale of tokens) is still distant but promising.

Holding tokens can be an excellent strategy for those who believe in the project and aim to maximize long-term returns.

💰 When Should You Consider Selling Your Tokens (if possible)?

  • The startup is facing challenges that threaten its continuity;
  • The project is stagnant and lacks prospects for recovery;
  • You want to realize profits and reinvest in other tokens;
  • There is a sale option (secondary or direct) available through the platform or another investor.

⚠️ Important: iSelfToken currently does not offer an active secondary market. However, the platform’s model foresees future possibilities for token trading or liquidity in specific events, such as mergers or acquisitions.

🔍 How to Monitor the Best Moment?

  • Follow the startup’s reports and updates;
  • Analyze the founders’ communications;
  • Stay alert to industry news and liquidity opportunities;
  • Maintain a diversified portfolio to balance bold decisions with safer positions.

✅ Conclusion

There’s no one-size-fits-all answer to selling or holding tokens.
The key lies in knowing the projects you invest in, tracking their progress, and acting based on data, purpose, and strategy.

🔁 Access your portfolio on iSelfToken and track the performance of your tokens: www.iselftoken.com

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Aviso de Risco

Investir em startups envolve riscos significativos. As empresas em estágio inicial, como as apresentadas na iSelfToken, podem ser altamente voláteis e sujeitas a mudanças imprevistas no mercado, no setor ou em suas operações internas. Além disso, a iSelfToken, como plataforma de Crowdfunding, conecta investidores a oportunidades de negócios que ainda estão em fases de desenvolvimento e crescimento, o que pode acarretar uma maior incerteza quanto ao retorno financeiro.

A iSelfToken realiza uma Due Diligence rigorosa, garantindo que as startups atendam aos padrões jurídicos e regulatórios tanto no Brasil quanto no Reino Unido, mas não podemos garantir o sucesso financeiro dos investimentos realizados. A decisão de investir deve ser cuidadosamente considerada, levando em conta o seu perfil de investidor e sua disposição para assumir riscos.

É importante que os investidores façam suas próprias pesquisas e busquem aconselhamento financeiro independente antes de tomar qualquer decisão de investimento. A iSelfToken não é responsável por perdas financeiras, e os investidores devem estar cientes de que o capital investido pode ser perdido total ou parcialmente.

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